Memory
Every label is a cultural object, not merely packaging.
01 · Esencia
A brand that preserves stories
Sidroteca is an independent digital archive for discovering Asturian cider culture and preserving the graphic memory of its labels. Our identity brings together archive, landscape and celebration: rigorous with facts, warm with people.
Landscape
Asturias, its cider houses and vocabulary are our starting point.
Community
Collecting also means sharing memories and knowledge.
02 · Identidad visual
Our symbol
An open book holds a bottle: knowledge and cider in one shape. Give it room and keep it recognisable.
Espacio de seguridad
Mantén un margen libre equivalente a 100 px en cada lado en composiciones digitales de referencia.
Tamaño mínimo
No reduzcas el símbolo por debajo de 152 px de ancho (1,58 pulgadas en piezas impresas).
03 · Kit de medios
Official assets
Always use these files. Do not redraw the symbol or lift versions from screenshots.
04 · Color
Core palette
05 · Tipo
Typography
Display
Sidra, memoria
y territorio.
Georgia · serif
Texto
Una voz clara que deja espacio a las historias, los datos y las personas.
System UI · Segoe UI · sans-serif
06 · Imágenes
Verde, artesanal y con memoria.
Priorizamos escenas sobrias, texturas naturales, luz cálida y objetos que hablan del archivo: botellas asturianas, vasos, manzanas, etiquetas y libros. La atmósfera es orgánica, sofisticada y ligada al patrimonio.
07 · Voz
How Sidroteca sounds
Educational, respectful, transparent and editorially authoritative. We explain to invite people in, never to show off expertise.
Preservación del patrimonio · rigor editorial · independencia · conocimiento comunitario · transparencia
- Use clear language and provide context.
- Name the culture and landscape precisely.
- Separate facts, memories and estimates.
- Avoid folkloric clichés.
- Do not confuse a brand, cider, maker and label.
- Never invent dates, awards or attribution.
08 · Uso
Using the brand with care
You may mention Sidroteca in press, collaborations and editorial content. Keep the logo intact, do not imply sponsorship, and request permission for commercial use or joint campaigns.
Shall we make something together?
For press, collaborations, usage permission or alternative file formats, get in touch.
